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MIDAN APP Project

Img Alt tag for seo
  Customer Name : Saudi Post - SPL
  Location : RIyadh, Saudi Arabia
  Project Name : MIDAN APP Project
  Time Frame : 30 Days
  Project Identity : Link
  Website : Visit

Project Details

A mobile application identity design project named "Midan" has been developed to provide specialized services for the field team responsible for installing national address plaques in the Kingdom of Saudi Arabia. The visual identity of the application consists of a logo that reflects a professional and modern character, utilizing colors that enhance positive impressions and are associated with the national identity.
The design objective was to create a unique and distinctive identity that clearly reflects the mission of the application, focusing on efficiency and precision in service delivery. The identity also included the design of the application's user interface, emphasizing ease of use and a seamless user experience.
Standardized fonts were adopted to suit the fieldwork character, reflecting professionalism and uniqueness. The identity also included designs for advertising boards and marketing materials that effectively communicated the values and key benefits of the application.
The application's identity was designed to achieve visual distinctiveness and effective communication with its target audience, contributing to raising awareness of the services provided by the field team and enhancing its positive reputation in the market for installing national address plaques in the Kingdom of Saudi Arabia.

Project Challenges

  • Clear Mission Representation: The main challenge in designing the logo was to clearly represent the task of installing national address plaques in a way that conveys professionalism.
  • Color Usage: Achieving a proper balance in color usage to ensure it is attractive and reflects national identity without appearing excessive or conflicting.
  • Distinctiveness and Uniqueness: The necessity to create a design that distinguishes the project from its competitors in a unique way, both locally and nationally.

Solutions

  • Use of Symbolic Icons: Symbolic icons, such as installation tools or location symbols, were used to represent the task clearly.
  • Careful Color Selection: Neutral and national colors were chosen to enhance the national identity and strike a balance between modernity and professionalism.
  • Unique Design Focus: Emphasis was placed on a unique design that aligns with the project's nature, with attention to distinctive design details.
  • These challenges were overcome through a deep analysis of the project's nature and a precise understanding of its needs. This led to the creation of a logo that effectively meets the objectives and accurately conveys the identity of the project involved in installing national address plaques in the Kingdom of Saudi Arabia.

Testimonials

"Working with the team on the logo design for our national address plaque installation project was an exceptional experience. The challenges faced in representing our mission clearly and professionally were expertly addressed, and the solutions provided exceeded our expectations.
The logo designed perfectly encapsulates the essence of our fieldwork, with symbolic icons conveying the installation process. The careful selection and balance of colors reflect both modernity and our national identity, creating a visually appealing and distinctive identity for our project.
The emphasis on uniqueness in the design truly sets us apart from our competitors, both on a local and national scale. The team's attention to detail and deep understanding of our project's nature resulted in a logo that not only meets but surpasses our objectives.
In summary, the collaboration was marked by creativity, professionalism, and a keen understanding of our project's requirements. The logo design stands as a testament to the team's dedication and expertise in translating our mission into a visual identity that resonates effectively. We highly recommend their services for anyone seeking innovative and impactful design solutions."